From a two-page site to a roofer ChatGPT recommends.
Pro4mance Roofing · London, KY
A full website rebuild, local SEO and AI search work that took a London roofer from nearly invisible to named in AI answers.
- 11 of 12new pages on Google within two weeks of launch (June 2026)
- 91%of all their Google search impressions came after the rebuild
- #1in Google's AI answer for hail and insurance roofing in Laurel County (September 2026)
- Top 3in ChatGPT's picks for storm damage roofers in London, KY (October 2026)
The challenge
Pro4mance does great work, but online they barely existed: a two-page website, almost no search visibility, and a name that's easy to confuse with another roofing company.
When homeowners searched for a roofer, or asked an AI tool who to call after a storm, Pro4mance wasn't in the answer.
What we built
A full website rebuild
Service pages, storm and insurance guides, and a page for each town they serve, from London and Corbin to Williamsburg, Barbourville and Manchester.
Search built in
Structured data, a clean sitemap and fast pages, so Google can read and trust every page.
AI search
Answer-first content and clear business details that ChatGPT and Google's AI can pick up and cite.
A blog that keeps publishing
New posts drafted every week and published once the owner approves them.
Photo and video
Real job-site photos and video of their crew, used across the site and their Google listing.
The work
“We've had a wonderful experience working with this company! They create professional, high-quality content that truly represents our roofing business and helps us stand out.”
